Wednesday 28 November 2012

Unit 4 AOB 4 - Presentation of Campaign

Task:
You are to present your marketing plan and campaign to the group.
The presentations will take place on Friday the 30th of November.

Run through your presentation before you deliver.  Make sure that you have evidence and answers for the following points as you will be asked questions abou them:

Is there a clear understanding of the market?
Are the aims of the marketing plan clear?
Do the dates for the campaign relate to key events in the year?
Is the marketing material legal and ethical?
Why would / wouldn’t the ads appeal to the target audience?
Do any of the ads show originality?

* * * * * * * * * * * * *

Feedback must be gathered during the presentation so that it can be evaluated for the next assessment objective.

You may wish to create an AOB 4 post that includes on the items you need for the presentation. This will make the presentation much mor straightforward.

Presentation feedback sheet

Witness Statement